Velva Sheen

Established in 1932 as a sportswear brand out of Cincinnati, Ohio, VELVA SHEEN was best known for sweatshirts and t-shirts made for American colleges and sports teams, as well as the go-to body line for the Marine Corps. Back in the day, their design fabrication and use of 4-needle machines made the company the foundation for the “American casual” aesthetic.

Today, you can still find VELVA SHEEN’s classic “2pac” tees with a tubular knit, along with several collections inspired by their 20th century originals. In keeping with tradition, VELVA SHEEN is proudly "Made in the USA”, upholding their nearly 90 year legacy of quality and design. Wittmore is proud of our long term partership with Velva Sheen, to celebrate this piece of Americana, from their old Cincinnati, Ohio roots to their current setup here in Los Angeles.